MKTG 275 - Marketing You

Course Description
The Marketing You course prepares you to launch your career by focusing on the concept of self-promotion. Applying marketing fundamentals, this course introduces planning, design and presentation elements that create a competitive advantage in the job market. Visual and written concepts, and personal preparation/presentation skills will be incorporated to create, enhance and manage a LinkedIn Profile. In addition, you will develop your constructive criticism skills by planning a career networking project, examining traditional career vehicles such as resumes and presentations, and evaluating best practices in social networking as it pertains to marketing you.

3 credits

Additional Requisite Information:

Required Materials:
- A textbook is required for this course. Please refer to current booklist on the SAIT Bookstore website (http://bookstore.sait.ca).
Distance Education students
- Required Materials:
  - Software Requirements:
    - Microsoft Office 2007 or higher, and
    - One of:
      - Internet Explorer,
      - Mozilla Firefox, or
      - Google Chrome.
- Important Notes:
  - You begin on the listed start date. Your end date is based on the length of the course. You are required to meet any assessment deadlines set by the instructor.
  - One two-month course extension may be purchased up to two business days prior to your course end date.
  - For more information about online learning, contact distance.education@sait.ca.

Equivalent Course(s):

MKTG 1275