TPRD 350 - Tour Product Design

Course Description:
This course provides an opportunity to work with industry and SAIT partners to solve an industry problem and bring a product to market. Drawing on study tour planning, attraction tour development and tourism event itinerary planning, you will apply financial, marketing and data analysis skills to collaborate on a product design that meets a client need. The product will be marketed through the SAIT travel centre and online, with success measured by its sales numbers.

3 Credits

Prerequisite(s):

ACCT 206
LDSH 310
MKTG 250
TPRD 300