May 04, 2024  
PUBLISHED 2022-2023 Credit Catalog 
    
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PUBLISHED 2022-2023 Credit Catalog [ARCHIVED CATALOG]

MMDA 303 - Storytelling for Digital Designers

Course Description:
This course focuses on the fundamentals of digital storytelling. Topics include analyzing classic storytelling structure, relating storytelling to brand building, analyzing media formats for digital storytelling, analyzing multi-media digital storytelling methods, creating a digital storytelling campaign, and explaining the role of SEO and analytics in digital storytelling strategy.

3 Credits





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