MMDA 303 - Storytelling for Digital Designers

Description
This course focuses on the fundamentals of digital storytelling. Topics include analyzing classic storytelling structure, relating storytelling to brand building, analyzing media formats for digital storytelling, analyzing multi-media digital storytelling methods, creating a digital storytelling campaign, and explaining the role of SEO and analytics in digital storytelling strategy.

3 Credits

Time Guidelines
The standard instructional time for this course is 60 hours.