TPRD 350 - Tour Product Design Capstone

Description
In this capstone course you will demonstrate how a product is brought to market. Building on your previous work on tour planning, attraction tour development and tourism event itinerary planning, you will apply your financial, marketing and data analysis skills to design a product that meets an industry need . While collaborating with your team, you also will learn how performance is impacted by leadership and team dynamics such as mindset diversity, differing communication styles, trust, and conflict resolution methods. Using this knowledge, your team will create supplier certificates, a team contract, project proposal, and project plan. Your team will also present your pitch to an industry stakeholder. You will be able to monitor the success of your product online and in-person at the SAIT travel centre, where your product will be marketed.

3 Credits

Time Guidelines
The standard instructional time for this course is 45 hours.

Prerequisites
Manual Prerequisite

One of:

BEVM 300, BEVM 350, MKTG 250
ENTI 250, ENTI 310 ENTI 300
EVNT 310
HOTL 250, LODG 255
LDSH 310, REST 300, REST 310, HRMT 320
ACCT 206, LDSH 310, MKTG 250, TPRD 300

Equivalents
BEVM 360, ENTI 350, EVNT 360, HOTL 300, REST 350